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Ardex, Henry & Halebian hold product info seminar


Aliquippa, Pa. (October 25, 2002) - What happens when you bring three of the most recognizable names in the flooring installation industry together for one information packed day? Lots of learning!!!

ARDEX Engineered Cements, Inc., The W.W. HENRY Company, and Michael Halebian N.J., Inc. sponsored a local product information seminar along with the local chapter of Certified Floor Covering Installers (CFI). The seminar, held on Saturday, September 21, 2002 at Holbrook Carpet in Long Island, N.Y., featured critical installation and performance information about ARDEX and HENRY brand products.

Bruce Newbrough, Manager of ARDEX Technical Services, conducted the seminar and discussed ARDEX and HENRY SystemOne™ products. "I always try to give my audience a well-rounded view of each of the significant products in both the ARDEX and W.W. HENRY lines," he said. SystemOne delivers the combined strength of ARDEX and HENRY by providing products and services designed to lower installation risk. "When mixed with just the right amount of hands-on work and demonstrations, this program is extremely successful," added Newbrough.

The audience, which included over 35 owners and installers from several local construction firms, enjoyed the instruction and ability to apply the products provided within the program. Seminar attendee Catherine Olsen, a Certified Flooring Technician, said that this was one of the best seminars she has attended in recent years. "Although I am very familiar with ARDEX products, this seminar gave me a chance to learn some valuable installation tips," she said.

Michael Halebian, Jr., President of Michael Halebian N.J., Inc., expressed his pleasure at the success of yet another ARDEX/HENRY training seminar. Halebian cited, "The necessity of distributors working in partnership with manufacturers to insure that the customer base is well-versed on the scope and depth of the product line that is jointly brought to market." Halebian went on to note, "Attendees of these types of programs, of which there have been many, repeatedly express their appreciation to ARDEX and Halebian for taking the time to share knowledge which will make them better installers and help them to avoid potentially expensive mistakes."

Michael Halebian N.J., Inc. is a third generation flooring specialties distributor in the New York metropolitan area, and a longtime advocate of installer training, service and flooring installation support.

ARDEX Engineered Cements is the leading manufacturer of specialty cements that are used by flooring and building professionals for substrate preparation, flooring installation, concrete repair and resurfacing. W.W. HENRY is the world's largest manufacturer of flooring adhesives used with resilient flooring, carpet, wood and ceramic tile. ARDEX acquired The W.W. HENRY Company in August 2000, and both are headquartered in Aliquippa, P.A., near Pittsburgh.

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